The Importance of Integrating Social Media and Small Business

Over two-thirds of online adults use social media platforms such as Facebook, Google+, Twitter or LinkedIn.  Social media is not just for kids anymore.

It is part of everyone’s daily lives. Not only is it extremely important to create a company presence on these social platforms, especially Facebook, but integrating social media tools into your website is a must.

Social Sharing Icon Examples Facebook Email Google+ Twitter

Enabling “Social Sharing” has a huge benefit. This enables users to share content on your website with their own friends, colleagues and family members on various social networks.

As this is shared across social networks like Twitter, Facebook or Google+, referral traffic grows.  As referral traffic grows so does your website ranking in search engine results.

Integrating social media allows friends, family members and colleagues to share your website with other people. This reflects on the persons social media page where 100’s or even 1000’s of other friends and family members will see.

This creates a viral effect for others to join in and at the same time creates awareness of what your company is and what it offers.

Make sure to attend to your presentation on your social media outlets. If you use Facebook, make sure it professionally represents you business.

Northwoods Web Designs offers Social Media Integration for your website or we can professionally design a Facebook Business Page for your business.

Because of the explosion and popularity of social media search engines are now considering a websites social media footprint to determine the quality of content on your Website.

Integrating social media into a website makes it quick and easy to spread the word about your business.

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